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Accessing Viewtopia - Live Q&A!

Join Steve Alexander, author of Accessing Viewtopia and Head of Growth at Anagram as he answers your vision insurance questions to help you make better decisions about your relationships for 2025 and beyond!

Medical Insurance, Vision Insurance, and your Billing Team

One of the best elements of working in the eye care industry is how many optometrists, opticians, technicians and other eye care professionals are deeply invested in creating the best possible care experience for their patients.

Medical Insurance, Vision Insurance, and your Front Desk

Being contracted with both major medical insurance and vision insurance comes with operational implications across the entire eye care practice.

A partially outsourced article on outsourced medical and vision billing

Many practices are turning to third-party companies to handle important, but time consuming tasks. As Eye Care Professionals strive to provide quality care to their patients, they must also navigate the complex world of billing, and outsourcing that process to experts may be the right path forward.

Finding the Courage: A Road Less Traveled By

The inherent conflict between running a private eye care practice and working with vision plans is well-documented, but what options do you have as a provider when you want to fight back?

Reframing your dispensary Part 4 | Anchoring, variety and matching product to need

By educating thoroughly, honestly, and confidently you establish yourself as an expert who is concerned with the quality of the eyewear with which your patients leave.

Reframing your dispensary Part 3 | learning from retail and merchandising to your audience

Opticians Create Value. Pause. One more time: Opticians. Create. Value.

Reframing your dispensary part 2 | Learning from retail and merchandising to your audience

How you present your products, how your patients and customers see what your office carries has a tremendous amount of influence on whether or not your patients become your customers.

Reframing your dispensary, a guide to optical merchandising

Frame board management can be difficult, time consuming, frustrating and even counterproductive. But it doesn't have to be, read on to learn how to make your life easier and your practice more profitable.