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The going out of network checklist

Dropping one or more vision plans? There's nothing like being prepared! This is a checklist of everything you need to drop vision plans successfully.

Nov 24, 2020

Connor McGann

How to write an open access or out-of-network script

Writing and rehearsing new scripts will help you effectively communicate your value as an out-of-network provider.

Nov 3, 2020

Connor McGann

Eye exams: medical vs. routine vision in optometry

When does an eye exam cross over from routine to medical (and, as a result, become eligible for medical insurance)? Roxana Vasquez breaks it down here.

Oct 27, 2020

Roxana Vasquez

How East Main Vision Clinic found network freedom

East Main Vision Clinic grew revenue per exam by 20% after dropping managed care. How? Find out here.

Oct 6, 2020

Connor McGann

A call for equity in eyecare

Many agree that an increase in Black or African American doctors with cultural competency is a key component to addressing disparities and bias in the healthcare system, but in order to produce more Black doctors we need more Black students to be successful in their pursuit of the field.

Sep 29, 2020

Dr. Essence Johnson

Optical shop design ideas: Using retail design principles to engage shoppers

Optical sales flat or falling? Maybe you need to spice up your showroom layout and design! These retail principles will help you get started.

Sep 15, 2020

Connor McGann

How to tell patients you're dropping their vision plan

Time to tell patients you're dropping their vision plan? It can tough to think up what to say. This guide explains how (including email templates!).

Sep 1, 2020

Connor McGann

How EyeCare for You went out-of-network

EyeCare for You dropped vision plans and achieved 20% annual growth out-of-network. We spoke to Dr. Kara Ramsey about how they did it.

Aug 25, 2020

Connor McGann

Eye care marketing: Mastering optical patient acquisition online

ECPs who drop one or more vision plans should use a marketing strategy to win out-of-network patients. This guide reviews how to build your eye care marketing plan.

Aug 18, 2020

Connor McGann

How to build a private pay practice

We work with ECPs, but out-of-network is right for all sorts of providers. Here's our guide for mental health providers on dropping insurance and going private pay.

Aug 5, 2020

Connor McGann

Why niche practice and out-of-network go hand-in-hand

Why do out-of-network and practice niche go so well together? Here's how OON ECPs succeed with specialties.

Jul 20, 2020

Connor McGann

The sight of network freedom: Eye care providers embrace out-of-network

It's July 4th and we think we know who's setting off all the fireworks: Eye care providers embracing the freedom they find out-of-network.

Jul 2, 2020

Connor McGann

Vision plans vs. medical insurance: What ECPs need to know

Medical insurance and vision plans differ in some key ways. We break down the differences you need to know here.

Jun 24, 2020

Connor McGann

How to be an out of network vision provider

Dropping vision plans would be nice, but it's not exactly obvious how to do it. That's why we put together this complete guide to dropping vision plans.

Jun 17, 2020

Connor McGann

The case for starting a cash-based physical therapy practice

We work with ECPs, but out-of-network is beneficial to all sorts of providers. Here's how PTs can take the steps toward network freedom.

Jun 4, 2020

Connor McGann

TRICARE for providers: A guide to military health insurance

What's TRICARE? If you're not sure, here's out guide for ECPs and other healthcare providers.

May 22, 2020

Connor McGann

Physical therapy's role in COVID-19 recovery

Physical therapists are playing an essential role in COVID-19 recovery.

May 15, 2020

Connor McGann

What is your practice's business recovery plan?

The coronavirus pandemic is ongoing, but ECPs are looking toward recovery. Here's what to consider when building your plan.

May 12, 2020

Connor McGann

State-by-state coronavirus eviction and rent relief measures

A list of state-and-local eviction and rent relief measures implemented in response to COVID-19. Please check with local and state rules for up to date rent relief measures.

Apr 29, 2020

Connor McGann

Negotiating lower rent for your business

Whether it's fluctuating patient flow, vision plan changes or the COVID-19 pandemic, some ECPs might feel the need to negotiate on their rent. Here are some tips.

Apr 23, 2020

Connor McGann

What happens when a former employee files for unemployment

It's an unfortunately reality that sometimes you have to let someone go. Here's what happens next.

Apr 16, 2020

Connor McGann

100 topic ideas for eye care practice marketing content

Whether it's a blog, YouTube videos, social media posts or a newsletter, content helps you connect with patients. Here are 100 ideas to get you started.

Apr 10, 2020

Connor McGann