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Anagram’s perspective on the vision care industry.

Anagram’s perspective on the vision care industry.

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How to create loyalty through the convenience of Tele-optometry

How to create loyalty through the convenience of Tele-optometry

Eye care was already going through major shifts with regard to access to care long before anyone had even heard of Covid-19 or its variants and like lots of other things, the pandemic caused many to rethink how access to care can work.

Recent

Pacific Artisan Labs Open House Capstone

We had over 130 participants, enjoyed fantastic weather, great food and drinks and spending time with the best people in independent eye care.

Dry eye journey - the launch

So you've decided to start your dry eye practice - congratulations! It takes time, deliberation, and a fair amount of courage to get this far.

Building a human centric business driven by smart tech

Running a business may be more difficult than ever before, especially if you don't set yourself up for success by empowering your business with the kind of technology and service that your customers expect.

Trending

ZEISS vs. Varilux progressive lenses

Interested in selling independent eyewear such as ZEISS? We can help you get started by providing comparisons to common good, better, best Varilux progressive lenses.

Comparing Varilux vs. Hoya progressive lenses

Planning on escaping the eyewear monopoly? Hoya offers lenses that can help you do it. Here are how they compare with Varilux progressive lenswear.

Comparing Nikon progressive lenses and Varilux progressives

Nikon is relatively new to The States while Essilor's Varilux has proven to be THE dominant lens player over the last few decades. The question is: how do they compare?

Topics

Practice Management + View All

How to create loyalty through the convenience of Tele-optometry

Eye care was already going through major shifts with regard to access to care long before anyone had even heard of Covid-19 or its variants and like lots of other things, the pandemic caused many to rethink how access to care can work.

Building a human centric business driven by smart tech

Running a business may be more difficult than ever before, especially if you don't set yourself up for success by empowering your business with the kind of technology and service that your customers expect.

Lowering your prices does not win you more contact lens sales - here's why

Dispelling common misconceptions about why your practice's contact lens capture rate is lower than it could be.

Partner Articles + View All

Dry eye journey - the launch

So you've decided to start your dry eye practice - congratulations! It takes time, deliberation, and a fair amount of courage to get this far.

Contact Lenses and The Walk Problem

Whether it's streaming media, meal kit deliveries, or curated boxes of stuff, almost all of your patients have an optional monthly subscription or two; apply this to your eye care practice and stop the walk problem before it starts.

Quality eye care: Doing the math

ODs and ECPs are faced with a significant number of competing forces, how can one navigate these while still running a successful, effective, patient centric practice?

Independent Eye Care + View All

Dry Eye Care - A Whole New World?

There is a lot to learn, but there are also unbelievable sights and indescribable feelings. Learn more about this magic carpet ride, replete with new horizons to pursue.

The Value of Values in Eyewear

How your personal and professional values influence your business and how to align your mission with your customer’s desire for your products and services.

Tips for turning around a slow month

If you're having a slow month at your practice, here's how you can take advantage to set up your practice and optical for success.

Marketing + View All

Point of View: an Optician's perspective on e-commerce in eye care

Some knee-jerk responses to the advent of e-commerce in eye care have ranged from the outraged and anxious to the accepting and excited. Sami Svrcek Frantz of David Kind discusses the ins and outs of e-commerce and how your practice stands to benefit.

Evaluating your online presence

Having the right tools available to your prospective customers tells them that your office is modern, convenient, and concerned with their experience before they even have to call your office.

The New Consumer

If the only constant is change, how do you recognize which changes you need to make to keep up with the times?

Lens Comparisons + View All

ZEISS vs. Varilux progressive lenses

Interested in selling independent eyewear such as ZEISS? We can help you get started by providing comparisons to common good, better, best Varilux progressive lenses.

Comparing Varilux vs. Hoya progressive lenses

Planning on escaping the eyewear monopoly? Hoya offers lenses that can help you do it. Here are how they compare with Varilux progressive lenswear.

Comparing Varilux and Shamir progressive lenses

Eyewear is eye care. As an eye care professional you need to ensure each patient has lenses that fit their unique needs. How do Shamir and Varilux stack up?

Industry Updates + View All

What it means: HMSA drops vision plan and brings EyeMed to Hawaii

HMSA is dropping its vision plan in favor of EyeMed. What does HMSA bringing in an outside vision plan mean for your practice and your patients?

Diversity in optometric care: Striving toward equitable eyecare

In order to improve diversity in optometry, we should focus on serving underrepresented areas, and new optometrists can help lead the charge.

Prosper + View All

5 ways to prosper with Prosper

Anagram Prosper is here. But how do you use it? We break down how to prosper with Prosper here.

Introducing Prosper: Offer patients instant rebates for free

Instantly generate rebates for patients on eyewear you're already selling!

The good, the bad and the ugly of rebates

Rebates have the potential to strengthen patient relationships and boost sales. Unfortunately, most rebates are set up to be a hassle. So how can ECPs make sure rebates work for their patients?

Company Updates + View All

Vision Expo East 2022: Eye care returns to New York City

Vision Expo East was back in New York City in 2022. So how did it go? Read more to find out through Anagram's eyes!

What we're thankful for at Anagram

At Anagram we're grateful for a lot of things this year. Here are a few of them.

Patch is now Anagram: What the new name means

Patch is now Anagram. What does that mean? Click here to find out...

Even More

ZEISS vs. Varilux progressive lenses

Introducing Anagram's Prosperity Kit

Staffing optometry: Adapting to the Great Resignation

Comparing Varilux vs. Hoya progressive lenses

Vision Expo East 2022: Eye care returns to New York City

How your website can help you increase your new patient reach

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